Google rolls out a host of new functions and refreshed designs, browser habits continue to change, Facebook News Ticker increases engagement and some post-halloween zombie action!

I was listening to Radio 4′s Today Programme this morning where they were talking about how 75% of us give to charity during our lifetimes, but that number drops to 7% when it comes to leaving a legacy. How, the presenter asked, do you persuade more people to continue their naturally generous streak from beyond [...]

This week’s bytes is a virtual smorgasbord of tech news. It explores the new Google Analytics, the results of a survey into clicktivism, some Twitter heat mapping, news of how Twitter sign ups have changed since the iOS 5 integration, Android news and how the length of your posts affects peoples engagement with them. We round it all off with a suggestion that you see the wonderful Junkhearts, written by our own Simon Frank.

Some years ago, I found myself newly installed as one of two creative directors hired by the fundraising agency, Cascaid. It had recently moved from Reading to London and was determined to become a major player on the London scene (which it did).

We get the first figures on Facebook post data after the new changes and look around the new Insights measurements. We announce that Facebook is going green and highlight a frickin’ good idea from UNICEF.

We celebrate with Square and Android as they hit major milestones, Zynga releases games on its own platform, LinkedIn launch the ability for companies to post updates and we discover Donate your Account.