So here we are.  Day three, since our official launch.  Slightly breathless from it all.  From the outset we knew we’d use social media for our “hello” to the world.  As the zealots we are, how could we do anything else?  We thought our launch might make a good case study to prove our expertise to potential clients.  Pretty cunning huh?

So here’s a progress report.  Howard Lake said our launch story on UK Fundraising has received more views than most of the news stories on the site for a while.  At the time of writing we’re receiving around seven or eight tweets per minute from well wishers and people interested to know more about what we do.  Our Facebook page looks set to top 100 fans any time now (Not joined yet? Shame on you).  Our followers on Twitter (and people we are now following) is mushrooming at a faster rate still.  We have been found by two formidably qualified interns and have a whole host of other talented people to talk to.  Our sofa has attracted a cult following all of its own.

It feels a little like someone pressed the “warp speed” button on Monday morning.  Far from slowing down, the sense is that the whole spread of our launch is gaining momentum and pace with every hour that passes.  It’s an extraordinary feeling to be so instantly in touch with so many interesting people.  The reach of social media is awe-inspiring.  When it works, boy does it work.

Posted by Simon

Tags: Charities, Charity, Facebook, Howard Lake, non-profit, social media, Twitter, UK Fundraising