In preparation for its launch last February, St Dunstan’s approached beautiful world to develop a brand identity for its new challenge event, Walk 100. With charity challenge events becoming an increasingly crowded market, the brief was defined by its need to stand out.

Alzheimer’s Research UK wanted to recruit a cohort of very high value donors, so we developed a high value campaign to help fund its ongoing research to find a cure for Alzheimer’s.

Storybook Dads is a charity that works to help prisoners maintain a bond with their children by helping them records bed time stories on CDs and DVDs.

It came to beautiful world for help with its branding. We designed them a logo that was true to their brand personality and summed up what they do.

beautiful world had supported Women for Women UK in its use of digital media for the Join Women on the Bridge campaign. Shortly afterwards, the charity turned to us to help it develop and rationalise its brand.

The Women’s Resource Centre came to beautiful world to help them create an online community for peer support. This was to become The Women’s Café, a place where women’s charities can share resources and advice.

Future Fundraising had built up a strong brand equity and client base in its six years of trading and came to beautiful world for a rebrand.

“The predictive modelling work that the data experts at beautiful world developed for us was really important in building our confidence around fundraising acquisition.  It hasn’t taken the difficulty out of getting donors on board of course, but it does mean we can invest sensibly and understand very early on which channels are and aren’t [...]

When you’re the size of Community Links – a whole community of people helping their community – the government spending cuts can have a devastating effect. Community Links does so much for so many that just explaining what it’s about looked like a daunting task. They turned to beautiful world to help them build a clear [...]

Zoe Amar approached beautiful world to help Lasa refresh and better understand and communicate its offer. The objective was to make sure that Lasa would be better understood both internally and externally, and was able to reach a wider audience.

Last year, beautiful world was invited to pitch for Centrepoint’s virtual gifts campaign, to launch in the run-up to Christmas.
Our approach was both innovative and radical and, in the end, saw off three other experienced digital agencies.

Action on Addiction needed to raise funds to support their M-PACT programme to help families with children suffering from the fallout of a family member’s addiction.

Christmas is a key time for Centrepoint. Its hostels are full to bursting, with close on 800 homeless young people. The last thing they can afford is an appeal that under-performs.

YouthNet asked us to develop an online art competition for them. Young people are asked to give their impression of the current economic climateand what it means to them through photos, videos and comic strips.

The RNIB was keen to make its first foray into online fundraising, to begin testing propositions, treatments and media to provide learning and benchmarks to form the basis of a new donor acquisition programme.

Diabetes UK has built an award winning fundraising site: Challenge|Diabetes UK and asked us to create a series of online banners to drive people to it.

After analysing 60 million transactions from the last five years, we developed a budgeting and forecasting system for RSPCA to show where to allocate budget for the best return on investment in the short, medium and long term.

This piece is based around the idea of a children’s story for grown-ups. It features a beautifully-illustrated booklet, with seemingly cute pictures contrasted against the harsh story of a teenage runaway.

We conducted an e-commerce analysis and evaluation for RNID, to help the charity improve user journeys on its site for people visiting the shop area of its website – and increase the number of purchases of the charity’s products for deaf and hard of hearing people.

Most people automatically zone out of any part of a newspaper page showing an advertisement. This simple, type-led execution about dementia has an interactive hook.