Why Rochelle’s key takeout from GovCamp Scotland had nothing to do with platforms, technology or geekery.

This week, Google have released Real-Time, an immediate analytics tool that shows you how many people are engaging with your content at any one time. Facebook push us to make better Pages and ReTargeter follows your followers.

Twitter is set to launch UK advertising in October. We explain the effects of posting to Facebook from a third-party app and two of our favourite websites reach a 100 million landmark.

This week Google+1 goes mobile, we discover a new Twitter with a twist and we check up on checking in.

This week is dominated by Twitter news and news on Twitter. We also touch upon how Facebook is making it easier for small pages to get recognition and how Apple is making it easier for your face to get recognition. Lastly, we wanted to highlight a really great use of Google maps for a charity website.

YouTube reveals research on ad skipping YouTube recently launched a new TrueView advertising proposition. It’s a scheme in which viewers can skip video ads after five seconds and the advertiser only pays when viewers choose to watch. Subsequent research into ad skipping has thrown up some interesting findings. TrueView works in one of two ways: [...]

Twitter launched UK office, looks to buy Tweetdeck. Everything Everywhere waives text donation fees and Marks and Spencer rewards Foursquare check-ins with charity donations.

This week: How social media is doing its bit to help Japan, what sites are best for your ad placements, Facebook Places impact on Foursquare and Microsoft releases Internet Explorer 9.

This week: How much does a Facebook fan cost, and how much are they worth? Also, Valentine’s Day activity on Twitter and a treat from NFPtweetup!

After last weeks double serving, here’s this weeks equally fattening portion of beautiful bytes.

Over the last week, I don’t think there has been a day go by without someone in the office, or online, mentioning mobile marketing.

This is a useful graph to add some context if you have not yet tried Facebook advertising for your charity or nonprofit – although most charities I’ve come across have put a toe in the water at least by now, and many have found Facebook ads can work well for them.