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Posts Tagged ‘analysis’

The Four Fifths Rule

August 5, 2010

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I was sent a link to this article yesterday by a friend (who works as a fundraising consultant). She asked me what I thought about it ‘from a data perspective’. Given that the sample was so small, did I think it was indicative of anything useful to know?

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After analysing 60 million transactions from the last five years, we developed a budgeting and forecasting system for RSPCA to show where to allocate budget for the best return on investment in the short, medium and long term.

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We conducted an e-commerce analysis and evaluation for RNID, to help the charity improve user journeys on its site for people visiting the shop area of its website – and increase the number of purchases of the charity’s products for deaf and hard of hearing people.

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