This week, Google have released Real-Time, an immediate analytics tool that shows you how many people are engaging with your content at any one time. Facebook push us to make better Pages and ReTargeter follows your followers.

This week Google+1 goes mobile, we discover a new Twitter with a twist and we check up on checking in.

Last week I sent myself on a journey for marketing knowledge and insights at the Marketing Week Live Exhibition 2011. I caught two and a half presentations, grasped some freebies and netted some valuable insight about data in marketing.

I was reminiscing the other day about the joy of writing and receiving letters and my friend lamented that people send emails nowadays. Well that seemed pretty obvious – yeah, I suppose they do.But just looking at my personal email inbox today I can’t find any messages from people I know; every single one is a marketing message of some description.

This week: Biz Stone launches new Non-Profit, our obsession with Facebook grows and a look at how we engage with Facebook Pages.

After last weeks double serving, here’s this weeks equally fattening portion of beautiful bytes.

The following article from Mashable (via @meanwritehook – thank you for sharing!) interested me, since it not only shows a company using Foursquare to increase sales, but also shares the results – which is the bit we all want to know about.

The Technorati State of the Blogosphere 2010 report is full of interesting insights if you are blogging and want to promote your blog – or your website, for that matter – to a wider audience.

I took part in two social media panels today at the Women’s Resource Centre’s Facing Our Future Conference at the Cass Business School, alongside Fiona McLaren from Amnesty UK and @BeckyPants, founder of whomadeyourpants – a cooperative in Southampton, ‘empowering marginalised women and making utterly splendid pants’.

Will Facebook ever displace Google as a search engine? Probably not. But, it could quickly erode Google’s dominance as the way people find information.

We were pretty excited when we discovered, a little while back via Twitter, that one of our campaigns had been nominated for a new social media award.

When I look at my Twitter-stream, I find that there are some people whose tweets regularly stand out. They offer a beguiling mix of information and wit that burst onto my screen like verbal fireworks. Beautifully formed thoughts that give the impression of having just rolled effortlessly off the keyboard.

Dear next beautiful intern,

Since today’s my last day at Beautiful World and you have yet to start work, this letter is the best way I could think of to do some kind of a handover to you.

I won’t be going through all the ins and outs of working here.

We have this wonderful intern. She’s bright, ruthlessly efficient, a real pleasure to have around.

She’s learned about fundraising and marketing, and loads about data analysis, since she’s been with us.

There’s only one problem: she’s leaving to do an MA.

Twitter has become omni-present. A lifeline for Iranian protesters; kept open at the request of the Whitehouse. Quoted on the Today programme. Dropped into sitcoms to make them feel up to the minute. Even my, 80-year-old, mum wants to know what it’s all about.