August 19, 2011
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The office has been enjoying watching the funny and heartfelt charity videos submitted for the JustTextGiving video competition this week. Charities wishing to enter the competition simply need to create a short, creative video using their JustTextGiving code and post it to YouTube, and the video with the most views by 23rd of this month [...]
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YouTube reveals research on ad skipping YouTube recently launched a new TrueView advertising proposition. It’s a scheme in which viewers can skip video ads after five seconds and the advertiser only pays when viewers choose to watch. Subsequent research into ad skipping has thrown up some interesting findings. TrueView works in one of two ways: [...]
March 2, 2011
December 7, 2010
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I took part in two social media panels today at the Women’s Resource Centre’s Facing Our Future Conference at the Cass Business School, alongside Fiona McLaren from Amnesty UK and @BeckyPants, founder of whomadeyourpants – a cooperative in Southampton, ‘empowering marginalised women and making utterly splendid pants’.
October 27, 2009
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These days, charities are getting a lot of encouragement to have a video presence on the web. Good thing, too.
YouTube, now the world’s second largest search engine, runs an excellent service for non-profits – with the ability to put links in your video that go directly to your website.